The do’s and don’ts of contacting PR agencies: a guide for influencers
Social media influencers are a somewhat controversial topic in the PR world, but in 2019 they’re a necessary part of the toolkit. We’re…
Boyd PR finalists in SABRE Awards Asia-Pacific 2019
Auckland-based Boyd PR has been shortlisted in The Holmes Report’s 2019 SABRE Awards Asia-Pacific in the Australia/ New Zealand and Sponsorship categories for its WOW My Town campaign for Mazda NZ. …
It’s not you, it’s me: how to survive a break-up with a client
Sometimes you see it coming. Other times, you think everything is going great and you’re on your way to living…
Boyd PR wins Silver in 2019 Bulldog PR Awards
Auckland-based Boyd PR has been awarded Silver in the 2019 Bulldog PR Awards in the Best Arts & Entertainment Campaign…
Boyd PR shortlisted in PR Awards Asia 2019
Auckland-based Boyd PR has been shortlisted in the PR Awards Asia 2019 in the PR Event category for its campaign WOW…
PR 101: A Business Owner’s Guide to Public Relations
“So, what exactly is PR?” is a question every PR pro is all too familiar with (and dreads at dinner…
BPR’s Predictions for 2019
Happy New Year! Now that we’ve had time to clear our inboxes and the holidays are a distant memory (bring…
The Art of Saying Sorry
Sometimes the simplest things are the hardest to say. Like, ‘I love you’. Or, ‘I’m sorry’. Or, ‘Yes, I…
Who’s influencing who?
Influence Noun 1. The capacity to have an effect on the character, development, or behaviour of someone or something, or…
Boyd PR boss establishes scholarship at his old high school
Boyd Public Relations (BPR) Managing Director John Boyd has established a PR and communications scholarship at his old school, Southland…